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About Me

 
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Hi there, I’m Jessie.

A strategic and innovative creative leader, moving teams forward with confidence and compassion. Known for delivering compelling creative through complexity, I bring vision and clarity to quickly identify potential while illuminating solutions. Recognized creative advocate, I navigate ambiguity and optimize efficiency to evolve and elevate brands at every touchpoint.

 
 

Building Joy

As an Associate Creative Director at Target, I bring omnichannel expertise to a connected retail experience. With a focus on digital—social, digital media, and on-platform—I lead effective and ownable content creation rooted in brand love and building joy.

 

Design Foundation

I’ve transitioned to creative direction through years of design experience across a variety of media and brands. I’m naturally inclined to strategy and logic while deeply enthused by creativity and distinctness. I lead with empathy and respect to build and empower teams.

 
 
 

After Hours

Outside of work, you will find me renovating every detail of my 1927 Minneapolis home. I have a passion for environmental sustainability and an appreciation for anything handmade. I’m perpetually sipping black coffee and carving out moments of mindfulness.

SELECT Areas of Expertise

Past and current clients include